Your Employees Are Your Ambassadors

By Cheval John

You always hear the old saying that you want to leave a job on good terms and don’t burn any bridges.

It seems as if this message is only implied to employees because they are the ones who are working for a paycheck.

What if I told you that this message can be applied to employers as well?

I am here to tell you that it does implies to employers as well because that employee can either make or break your business.

You see if an employer does not allow their employees to shine and hinder their growth or mistreat them, they are doing them a disservice.

And when that happens, it leads to bad customer service and then the employer will put out more material of how to treat the customers or threaten them with discipline and send them towards retraining.

All of that will cost more money that will hurt the business.

The biggest thing that employers don’t realize is that “Their Employees Are Their Ambassadors.”

When the employers realize that, they will treat their employees right and in return, will generate great customer service that will create more money.

And when the employee do leave, they will talk about their experience at your company.

It only a matter if the reference to your company is good or bad.

For example, Kelly Hungerford, who I had the honor of interviewing on my show, “What’s The Word?, was with Paper.Li for over three years.

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During her time there, she created the #bizheroes twitter chat that has grown to about 700,000,000 impressions on Twitter.

Though Kelly is a freelancer now, she is continuing her work with Paper.Li as an ambassador because she believes in the people and their product.

The other reason is because the executives from Paper.Li allowed Kelly to be herself and gave her the freedom to be innovative that has benefitted the company.

So if you want to make sure you business thrive in the 21st century, treat your employees right.

Because if you don’t, your company will end up failing because of the bad referrals and reviews.

About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency which helps small to mid-sized businesses use social media correctly to build a loyal following and in the process become more profitable.

Cheval is also the host of “What’s The Word?” a podcast about finding out what inspires people to choose their respective careers and how social media impacted their lives and business.

He is the author of two books including the Amazon Best-Seller, “8 Lessons Every Podcaster Needs To Learn.”

He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting.

Cheval has been featured in media outlets like Ebony Magazine and was named a Houston Top 25 Social Media Power Influencer in 2016 and 2017.

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