Using Influence Responsibly

By Cheval John

I do not have an “official” blog post for this week.

However, I will mention it is important to know everyone are influencers in their respective space.

Just because you are not recognized by a major publication does not mean you do not have influence.

People always do great work in making their friend’s life better by sending an encouraging note or message with social media.

Especially with 19 million plus blogs in the world, you have a voice.

The only thing I would tell you is use your voice responsibly because you have an impact on everyone.

And to sum up this post, I want to recognize Dr. Karen Freberg and Dr. Ai Zhang on their research on teaching social media education in universities, which was recognized as a top paper at a major conference in Chicago.

Both of them are walking the talk about being social on social media and are influencing their university students to use social correctly.

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About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency which helps small to mid-sized businesses use social media correctly to build a loyal following and in the process become more profitable. Cheval is also the host of "What's The Word?" a podcast about finding out what inspires people to choose their respective careers and how social media impacted their lives and business. He is the author of two books including the Amazon Best-Seller, "8 Lessons Every Podcaster Needs To Learn." He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting. Cheval has been featured in media outlets including Ebony Magazine, Social Media Today and Forbes. He was named a Houston Top 25 Social Media Power Influencer (2016 and 2017) and a Twitter Top 50 Influencer by Onalytica in 2018.

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