Tag Archive | Super Bowl

Rebekah Radice: The Master of Preparation

By Cheval John

Those who are great at their skill have one thing in common.

They are masters at preparation.

Peyton Manning, who won two Super Bowls, was very meticulous at preparing for each football matchup.

Another one who I believe is very great in this particular skill set is Rebekah Radice.

Rebekah recently made an appearance on my show, What’s The Word? to share about her newly launch book, “Social Media Mastery”

What I can say about Rebekah is that she is really great at social media because of her dedication to preparation.

Her attention to detail in everything, whether it is creating a blog post, preparing for a speaking engagement, or even recording her new podcast, allows her to stand out from her peers in the social media world.

Rebekah was part of the reason why a few twitter chats which she co-hosted became extremely popular during it’s time because she planned each of those chats for months before they were launched.

Another thing is Rebekah did not look for the quick success when she launched her blog in 2004 at the time when blogs was still a niche medium.

She basically stayed focused on growing her blog during the early years and the results started to occur.

Rebekah’s blog was named a “Top Ten Blog” in 2015 and 2016 by Social Media Examiner and she has spoken at their conference on many occasions.

Rebekah’s attention to detail and hard work allows her to achieve all of the success with her business.

Many should follow Rebekah Radice on all of her social media platforms.

Also, they should take a look at her blog because it is filled with rich information on growing a good business from scratch.

You can leave a comment below if you agree or disagree with this post.

Nothing In Life Is Free

By Cheval John

Lets say you send an top-leading expert in the business industry about the possibility of buying them coffee in order to learn how they overcame challenges to be successful in their business.

People like Mike Michalowicz, Author and Speaker

Or Felena Hanson, author of the new book, “The Flight Club and Owner of the Hera Hub.

Two likely scenarios will happen.

They will respectfully decline your offer to buy them coffee.

Or they will charge you a fee for about 30 minutes to an hour to learn about how they overcame the odds to become successful with their business for the better.

You might believe that the above is mean because you figure that they are nice people.

True, they are nice people.

But, you must understand that if they spend about 30 minutes to an hour of their time chatting with you about their business, they will be losing money in the process.

Because that same time they spent with you could have went into creating another business idea that would allow them to make money.

That is why the small percentage of the world are truly successful because they see their time as valuable.

They use their time wisely in order to keep themselves motivated to be successful in their business and aim to make the world a better place.

Now if you send these same entrepreneurs an e-mail invitation to spend 30 minutes to an hour as a guest on your podcast or “television” show, nine times out of ten, they will say yes.

The reason is because they will have an opportunity to share their story of how they achieved business success as a guest on your show.

They also know that they will not be losing money because they will attract a new (your) audience to their business.

That is why you see a lot of movie stars appearing on national television shows when they are promoting a new movie.

Or even music artists appearing on ESPN shows like “First Take” and “His and Hers” during the Super Bowl festivities when they are promoting a new album.

That in itself is why an entrepreneur or even a college student should host a podcast or a “television show.”

If you are just starting out, don’t send the invitation to a big name celebrity or rock star in the social media industry because you don’t have an audience yet.

Instead, start with the people you in your network who knows you and trust you because overtime, your podcast or television show will have a dedicated audience.

And a bonus that seems contradictory to the above advice, don’t waste your time chasing influencers because they are busy people and are receiving the same e-mail invitation from your fellow podcasters to be a guest on their show.

When you spend your time wisely and build your podcast/television show slowly, you will eventually gain respect from your audience that will eventually allow your business to be profitable for the better.