Tag Archive | BlogTalkRadio

Cynthia Bazin’s Transition To Founding “The Smart Chic”

By Cheval John

Live video has changed the way how we interact on social media.

Before, we would chat with many people via social media platforms like Facebook (Instagram), Twitter, LinkedIn, Snapchat, YouTube to keep up with what is happening in the world.

With Twitter, it made communication much easier in “real time” because of the instantaneous response.

When live streaming arrived in 2015, interaction on social media went to the next level with no signs of slowing down.

According to Cisco, 82% of all internet traffic will be drived by video by 2021.

Which means if you are not using video for your business, it will become much harder to reach your ideal audience in the future.

Another reason why you should be using live video is to meet people you would not have met before even with social.

I was very fortunate to have met Cynthia Bazin two years ago via live streaming.

She was among the early adopters of Periscope and also made some guest appearances on shows which was hosted on the now defuncted video platform called blab.

Cynthia have the drive of helping business owners to be laser focused and her company “The Smart Chic” is centered on her values.

I had the opportunity to interview Cynthia on this week’s episode of What’s The Word?

The show was recorded on Facebook Live via Blue Jeans Network

In this episode, you will hear:

How she transitioned from a private investigator to running her company

Why she did not dive immediately into entrepreneurship

How to run a business on the side while you working in a toxic company

How she overcame doubts to become successful with her company

How live streaming help take her business to the next level

The importance of having a mentor

Why video should be part of the business’ marketing strategy

Snippet of the interview on Vallano Media TV

Full episode on BlogTalkRadio

Cynthia Bazin’s Business Website: www.smartchic.me

Facebook: The Smart Chic

Twitter: @thesmartchic

Did you enjoy this post and who would you want to make a guest appearance on the show?

Cendrine Marrouat: Author and Photographer

By Cheval John

It was surreal to be back here. #returning #back #to #normal #entrepreneur #gratitude #VallanoMedia

A post shared by cheval john (@chevaljohn) on

Cendrine Marrouat made an appearance on What’s The Word? to chat about her career as a photographer and social media consultant.

Cendrine moved to Canada from her native France years ago and have built her business.

She has written ten books including two on social media.

One of those books, “The Little Big eBook on Social Media Audiences” earned Cendrine an award for the 2015 Small Business Awards in the community voice vote in social media.

In this episode, you will hear:

What led Cendrine to move to Canada

Why she does not focus too much on the number of followers she earned on social media

Why she decided to become an author

Snippet of the interview on Vallano Media TV

Entire episode on BlogTalkRadio

The show was recorded on Facebook Live via Blue Jeans Network

Website for Cendrine Marrouat: http://cendrinemarrouat.com/

Twitter: @cendrinemedia

Elena Rahrig: Author of Eleven Books and Entrepreneur

By Cheval John

Elena Rahrig stopped by What’s The Word? to share about how she became an author of eleven books.

She is an international speaker and also founded Otto Publishing New York, a company which publishes books and work books nationwide.

In this episode, you will hear:

What led her to write eleven books

Why potential authors should aim to write a full length book

How social media helped her to be very successful in her business

The importance of live streaming

This episode was recorded on Facebook Live via Blue Jeans Network

Snippet on Vallano Media TV

Full episode on BlogTalkRadio

Website: http://www.elenaspeaks.com/

Facebook: https://www.facebook.com/ERTransform/

Upcoming Podcast Recording on Facebook Live:

Julia McCoy, Founder of Express Writers– October 3rd at 3 p.m. eastern, 2 p.m. central

Madalyn Sklar: Online Community Builder and Social Media Influencer

By Cheval John

Starting today, I will be posting about each of the podcast episodes from What’s The Word? here on the blog.

You will be seeing snippets of videos from the Vallano Media TV’s YouTube channel in addition to the full episode which airs on BlogTalkRadio.

The videos are edited from Blue Jeans Network, which I use to record the majority of the podcast on Facebook Live.

The original blog posts will continue as always.

Today’s podcast episode features Madalyn Sklar, host of the #TwitterSmarter podcast and Twitter Chat.

Madalyn is a social media influencer who has built online communities in the age of the internet and now social media.

She started #TwitterSmarter podcast in early 2015 as a way to find out from experts their number one twitter tips people can use to grow their audience.

The podcast became so popular she decided to create a Twitter chat with the same name and it grew even more popular.

Madalyn was also among the first people in Houston to use Twitter in 2007.

In this episode, you will hear:

The history lesson of the formation of social media

What led her to start Go Girls Music Online Community

How she was among the first to live tweet an event at South By Southwest in 2008

How running Go Girls Music Twitter Chat prepared Madalyn to have “immediate” succuss with the current #twittersmarter twitter chat.

Video Snippet from Vallano Media TV

Full Podcast Episode on BlogTalkRadio

Here is the upcoming recording on Facebook Live on the business page:

Deirdre Breakenridge, CEO of Pure Performance Communication- 4 p.m. eastern, 3 p.m. central

If you have a guest you want featured on the show, please leave a comment below.

How I Record My Podcast Using Blue Jeans Network

by Cheval John

A couple of months ago, I had written a post about how I convert my live stream shows to a podcast.

Though it showed the step by step process of turning a live stream to a podcast, you were probably wondering how I did a two-person live stream on Facebook Live in the first place.

The video below will show how I simulcast my podcast recording, What’s The Word? using Blue Jeans Network.

I want to let you know there are other video platforms like Zoom Webinar, Wirecast, and even Crowdcast.io that allows you to simulcast to Facebook Live and YouTube.

I chose Blue Jeans Network because their platform is very simple to use and it fits me.

Without further ado, here is the video

In closing, I want to let you know that later this week will be the 300th episode of What’s The Word?

The guest of honor is Heather Havenwood, author, speaker and entrepreneur.

The episode was recorded on Blue Jeans Network and you will hear the entire interview on BlogTalkRadio

Here is a snippet of the interview with Ms. Havenwood