NDSU’s Win Against Iowa Is No Upset

By Cheval John

Teams from the Football Bowl Subdivision (FBS) who scheduled teams from the Football Championship Subdivision (FCS) 95% of the time would get an easy win.

It would give them an opportunity to “practice” their football schemes in order to prepare for tougher matchups against competion in their respective conference.

Iowa thought they were going to get an easy win when they scheduled North Dakota State.

Even the analyst of ESPN gave NDSU a 9% chance of winning against Iowa.

Unfortunately for the Hawkeyes, they lost to the Bison 23-21 in a walk-off field goal by Cam Pederson.

Maybe Iowa should have listened to Allie Davison.

I am not surprised that many are declaring this win by the Bison (3-0) an upset.

To be fair, it could be called an upset because football teams in the FBS has 85 athletic scholarships while teams in the FCS only has 63 athletic scholarships.

The win by North Dakota State should not be viewed as an upset because they are 9-3 against FBS teams.

They have the belief that they can beat anybody whether it is an FCS or an FBS team because they know their strength of running the football will wear them out.-

That is why it is no accident that they have won five consecutive FCS National Championships and could possibly win their 6th championship next year.

Small businesses must have the mentality that they can beat the larger corporations in the same manner that North Dakota State defeats FBS colleges.

Unfortunately, most small businesses do not have the winning attitude because they believe that they don’t have the marketing budget, the staff or the infrastructure to cdmpete against larger businesses.

If North Dakota State had went into the matchups with the mindset that they can’t win against the FBS college teams, then they would have wind up losing those football matchups.

Instead, the Bison believed in their strong work ethic and their strength of running the football and knew that they could defeat anyone.

Small businesses must understand that their strengths in building a loyal following on social media, putting out uplifting and quality content through their blogs, podcasts, live video streams and free reports can help them to stand out from their competition.

Most large businesses would not even consider putting out content about their industry because they believe they might be put out of business if their competitors find out their secrets that have made them successful.

When you have the mentality that you can succeed in your business with less resources, you will see the positive outcomes of your business.

And the masses will wonder how did you outlast the larger businesses who had the larger marketing budget to succeed.

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About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency that helps businesses to use social media correctly to build a loyal following. Cheval is also the host of an online radio show/podcast called, "What's The Word?" He is the author of two books including the Amazon Best-Seller, "8 Lessons Every Podcaster Needs To Learn." He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting. Cheval has been featured in media outlets like Ebony Magazine and was named a Houston Top 25 Social Media Power Influencer in 2016 and 2017.

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