The Most Wide-Spread SuperBowl In History

By Cheval John

Photo Courtesy of LegendsSportsBar.com

Photo Courtesy of LegendsSportsBar.com


The most anticipated event of the year in the National Football League (NFL), the 50th SuperBowl is set to become reality tomorrow at 6:30 p.m. eastern, 3:30 p.m. pacific.

For a lot of people, this SuperBowl is the most spread out in history.

According to the Houston Chronicle‘s John McClain, the NFL’s media center headquarters is in the city and county of San Francisco, while the media day event that took place on Monday night is in San Jose, 48 miles south of San Francisco.

And Levi’s Stadium, which is the setting for the big game, is in Santa Clara, California, 45 miles south of San Francisco.

Another observation that Mr. McClain noted in his article for the Chronicle is that the teams who are participating in this momentous event are based in different parts of the San Francisco Bay Area.

The Denver Broncos are practicing and staying at a hotel in the city of San Francisco.

The Carolina Panthers are practicing and staying in San Jose.

So the logistics of the whole SuperBowl events taken place in the San Francisco Bay area, are in a lot of ways a nightmare.

For veteran sports journalists like Mr. McClain, who have covered the NFL for the Houston Chronicle for 35 years, and Charean Williams, writer for the Fort Worth Star-Telegram, who is in her 22th year of covering the NFL, the travel will be challenging and at the same time fun.

As Jackie McMullan mentioned years ago during an behind the scenes of ESPN’s, “Around The Horn,” the SuperBowl is where journalists are working extremely harder because they have to cover stories like never before.

They have to showcase every angle of what is happening at the city that is hosting the SuperBowl.

In the case of this SuperBowl being held in the San Francisco Bay area, these journalists will have to travel long distances to do interviews with the football players who are participating in the SuperBowl, go to the NFL Awards show, plus go to the NFL meetings where the commissioner of the NFL address the state of the football league that he is in charge of.

One can ask, what if the 49ners was still playing their football matchups at the old CandleStick Park in the city of San Francisco, would there have been a SuperBowl in the Bay area?

I can honestly guess that the San Francisco Bay area would not have hosted the SuperBowl if the 49ners have played their home matchups in their old stadium.

But because of the newly built Levi’s Stadium in the city of Santa Clara, which has a population of over 120,000, they were able to lure the NFL to host the big matchup in their area and bring in a whole lot of revenue to their respective cities.

Plus, they will be able to gain more national and even international attention like never before.

For example, the mayor of Santa Clara, Jamie L. Matthews, was featured in the New York Times about how he will not attend the SuperBowl despite getting a free ticket.

Though it was not planned, Mr. Matthews’ “refusal” to attend the SuperBowl that is being hosted in his city, has gotten a lot of press because people were curious to know why he would turn down a free ticket when many others are paying thousands of dollars to be at the stadium.

So for those who have traveled to the San Francisco Bay area for the SuperBowl, I commend you because y’all can say that you were at the most wide-spread SuperBowl event in history.

As for the predictions of who will win the SuperBowl?

I will say that the Denver Broncos will surprise everyone and defeat the heavily favored Carolina Panthers.

And everyone else who live in the Denver area like my friend and coach, Tamara McCleary, are also believing for a Broncos win.

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About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency that helps businesses to use social media correctly to build a loyal following and become more profitable.

Cheval is also the host of an online radio show/podcast called, “What’s The Word?”

He is the author of two books including the Amazon Best-Seller, “8 Lessons Every Podcaster Needs To Learn.”

He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting.

Cheval has been featured in media outlets like Ebony Magazine and was named a Houston Top 25 Social Media Power Influencer in 2016 and 2017.

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