There Is No Silver Bullet To Success

by Cheval John

Photo Courtesy of Stuart Miles

Photo Courtesy of Stuart Miles


One of the most important lessons about achieving your dreams of being a writer, etc., is you must be persistent.

If one door closes, you must be aware that another door will open.

Sometimes we forget that lesson because we are afraid of experiencing rejection.

It is true that rejection hurts because we want to be liked by everyone.

The problem is that some people will not like you even if you are a nice person.

They will always try to find something to put you down if they see the opportunity.

If you are building an online business, you will certainly experience rejection along the way because no one has ever heard of you.

You can keep on trying to associate yourself with an A-lister within your industry in order to gain traction in your business if they mention you to their audience.

The only problem is that everyone else is trying to do the same thing in reaching out to the A-listers.

If you want to achieve success with your online business, you must put in the hard work and dedication to make your business succeed.

You also must build your audience from the ground up because you will achieve greater rewards from finding the right audience.

I was very fortunate to attend the Self-Publishing Success Academy class taught by Kimanzi Constable and Jimmy Burgess earlier this year.

The program was excellent because both of them shared with us how to achieve success with our self-published books.

They did not taught the lessons from theory, they taught from their experience on achieving their own success with their self-published books.

They also taught us that a person must build trust with the people who are the decision makers of the large websites or podcasts because if you send a generic pitch, you will end up being on their bad list for your disingenuous approach to being a contributor to their websites.

I applied one of the strategies that helped me to get on a couple of podcasts including Caryn FitzGerald’s Coffee And Coaching Podcast.

And yesterday, I “made” an appearance on “The Travel Wisdom Podcast,” hosted by Ladan Jiracek.

Mr. Jiracek, a world traveler who currently lives in India, interviews people who are also world travelers, authors, speakers, polyglots(a person who speaks three or more languages) etc.

I did my research on his podcast and felt that I could share valuable information with his audience because I had studied abroad in Mexico for a month and studied/interned abroad in Chile for 3 months.

So I sent him an e-mail about the possibility of making an appearance on his show.

I was happy when he said that he would like to interview me on his podcast.

The cool part was that I was able to interview him on my podcast, “What’s The Word?”

I can say that the lessons that Mr. Constable and Mr. Burgess taught about doing your research on the podcasts that you want to make an appearance on and the large websites you want to guest post on, helped me to make those guest podcast appearances.

I also believe that it is just the beginning of achieving my goal of financial independence because I understand that running an online business is a marathon and not a sprint.

So if you want to succeed in your online business, you must put in the hard work and dedication to succeed.

In the end, you will enjoy the success that you achieved because you did not take any shortcuts to succeed.

What are your thoughts on achieving success in your career whether it is writing, etc.?

You can leave your comments below.

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About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency that helps businesses to use social media correctly to build a loyal following. Cheval is also the host of an online radio show/podcast called, "What's The Word?" He is the author of two books including the Amazon Best-Seller, "8 Lessons Every Podcaster Needs To Learn." He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting. Cheval has been featured in media outlets like Ebony Magazine and was named a Houston Top 25 Social Media Power Influencer in 2016 and 2017.

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