A “Town” For Tailgating

by Cheval John

Frisco, Texas

Though the Bearkat football team lost to North Dakota State Bison 17-6, the team has brought a new sense of pride to the university and the Huntsville community.

Students, faculty, staff and alumni got to experience the festivities at “Tailgating Town” in the parking lot area of FC Dallas Stadium.

The “town” was put together by the NCAA in conjunction with the staff of FC Dallas Stadium.

Different activities that transpired in the area was sponsored by corporate entities including Capital One Bank and  AT&T that included the football skills challenge featuring former Football Championship Series (FCS) players who currently play in the NFL and winners and finalist of prestigious awards in the FCS level, who teach kids techniques that will make them successful in the game.

“It was awesome,” Bo Levi Mitchell, former Eastern Washington quarterback and winner of the Walter Payton Award said. “It was so much fun because we got to spend time with the kids and to see their passion for the game.”

They also had a mechanical bull and rope challenges that gave the participants an opportunity to test their endurance and see how long they can withstand the mechanical bull.  They had a station where fans can get their face painted right before the championship game.

The Office of Students Activities, along with the Alumni Association set up a tent in the area where fans got towels to wave, pom-poms and much more to cheer on the football team.

Fans also got the opportunity to listen to live music and to get into the spirit as the SHSU cheerleaders and the Orange Pride performed in front of thousands of fans.

“Everyone was very excited to be here,” Angie Taylor, Director of Leadership Intiatives for Student Activities said. “They were honking their horns on the way to Frisco, it was great.”

About Cheval John

Cheval John is the Founder and CEO of Vallano Media, LLC, a marketing agency which helps small to mid-sized businesses use social media correctly to build a loyal following and in the process become more profitable. Cheval is also the host of "What's The Word?" a podcast about finding out what inspires people to choose their respective careers and how social media impacted their lives and business. He is the author of two books including the Amazon Best-Seller, "8 Lessons Every Podcaster Needs To Learn." He has spoken at Social Media Week Lima in Ohio and at Social Media Day Houston 2017 about topics around live streaming and podcasting. Cheval has been featured in media outlets including Ebony Magazine, Social Media Today and Forbes. He was named a Houston Top 25 Social Media Power Influencer (2016 and 2017) and a Twitter Top 50 Influencer by Onalytica in 2018.

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